STROLL or GREET franchise: cost, fees & unit track record
Opening a STROLL or GREET franchise takes Up to $12,560 all-in, per its franchise disclosure filings (data as of 2026-05). The initial franchise fee is $735. Ongoing, franchisees pay a royalty of 15% on sales. Anything the filings do not state is marked "Not disclosed" below — never estimated.
STROLL or GREET franchise costs and fees
| Verification mark | Cost item | Low | High | Range |
|---|---|---|---|---|
| Initial franchise feeOne-time, paid to the franchisor at signing | $735 | $735 | $735 | |
| Initial investment (all-in)FDD Item 7-derived range: build-out, equipment, opening costs | n/d | $12,560 | Up to $12,560 | |
| Net worth requiredFranchisor's stated qualification minimum | Not disclosed1 | Not disclosed1 | ||
| Liquid cash requiredFranchisor's stated qualification minimum | Not disclosed1 | Not disclosed1 | ||
| Cash to open (all-in range) | n/d | $12,560 | Up to $12,560 | |
- 1 "Not disclosed" means STROLL or GREET's filings do not state this figure. We publish the gap instead of estimating it.
| RoyaltyOngoing, % of sales | 15% |
|---|---|
| Ad fundOngoing, % of sales | Not disclosed |
| Initial termLength of the first franchise agreement | 3 years |
See the full STROLL or GREET cost breakdown — what's in that number and what isn't
How STROLL or GREET's cost compares
A dollar figure means more with a yardstick. Here is where STROLL or GREET's disclosed cost sits against the Professional Services category:
- Initial franchise fee of $735 — about 98% below the Professional Services median of $39,700.
Category medians are computed from the Professional Services brands in our data that disclosed each figure — a benchmark for scale, not a quality judgment. See all Professional Services franchises
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How STROLL or GREET's units have held up
Openings and closures from FDD Item 20-style unit history, 2019–2021: began the window at 945 units; 632 units opened, 881 closed, ending at 627 units.
What about earnings?
We don't publish per-brand earnings figures — for STROLL or GREET or anyone else. The only primary source is Item 19 of the brand's own franchise disclosure document (FDD), and no law requires a franchisor to publish one, so the "average owner income" numbers circulating elsewhere are usually unsourced or survivorship-biased. Ask STROLL or GREET for its current FDD and read Item 19 yourself — and if there is no Item 19, that silence is information too.
What this data can't tell you
Everything on this page comes from disclosure filings — fees, ranges, and unit counts. Four questions that matter just as much are not in any filing we can source, so we say so instead of guessing:
- The hours and the labor
- No dataset field says whether STROLL or GREET is a manage-from-a-laptop business or a 60-hour week in disguise. Item 15 of the FDD states whether you're obligated to run the business personally, and Item 11 lists what the franchisor actually does for you — then ask current owners what their week looks like (validation calls), not the sales team.
- How hands-on the ownership really is
- "Semi-absentee" is a pitch, not a filing field. Treat any hands-off claim as unverified until it's consistent with Item 15 and with what multiple current franchisees tell you — what absentee ownership actually means.
- Your territory — whether it's protected, and whether it's open
- Two territory questions sit outside our data. Whether STROLL or GREET grants a protected or exclusive area is set in Item 12 of the FDD and varies brand to brand — some grant none, and the carve-outs (online sales, national accounts) matter as much as the map. And filing data can't say what's open in your market this month; only STROLL or GREET can confirm current availability. Ask both before you inquire, and get the answer in writing.
- What owners earn
- Covered honestly above: our dataset has no earnings fields, the only primary source is the brand's own Item 19, and here is how to read that evidence.
About the STROLL or GREET franchise
STROLL or GREET is a professional services franchisor with 627 units at the end of 2021 (FDD Item 20-style unit history). Between 2019 and 2021, it began the window at 945 units; its filings record 632 unit openings and 881 closures, ending at 627 units.
Disclosure filings report 1 franchise-related lawsuit. Review Item 3 of the FDD. (as of 2026-05)
From the franchisor's materials
You will operate a business that sells digital and print advertising to businesses that wish to advertise in magazines, newsletters, and/or directories designed for individuals who are newcomers to a particular area ("BL Publications") using our business system and the publication name BELOCAL ("BL Business"), and you will facilitate the publishing of the BL Publications.
STROLL or GREET franchise: quick answers
- How much does a STROLL or GREET franchise cost?
- Up to $12,560 all-in to open, per STROLL or GREET's franchise disclosure filings (data as of 2026-05).
- How many STROLL or GREET units are there?
- 627 units at the end of 2021 (FDD Item 20-style unit history).
- How have STROLL or GREET's units held up?
- 44.1% of units at risk between 2019 and 2021 did not close, per our metric recomputed from FDD Item 20-style unit history (methodology published on our verification page).